Press Release
March 25, 2025
Daiichi Kosho Co., Ltd.
The original version of 'Dare Demo Dance' developed by TRF's SAM
Set to be released on 'FREE DAM LIFE' on April 1
Daiichi Kosho Co., Ltd., in collaboration with the General Incorporated Association Dare Demo Dance, will distribute a customized original version of the dance program 'Dare Demo Dance'—developed by TRF’s SAM—on the DK Elder System dedicated device 'FREE DAM LIFE' from April 1, 2025.
'BOY MEETS GIRL' – 'Lecture Edition'
'EZ DO DANCE' – 'Practical Edition'
'Dare Demo Dance' is a dance program developed by SAM, under the supervision of physicians and physical therapists and drawing on years of experience, aimed at maintaining the health of older adults, preventing dementia, and supporting rehabilitation from illness. By incorporating knee-bending exercises and simple steps in place of complex moves, it preserves the stylish appeal of dance while allowing anyone to enjoy it effortlessly.
The 'Daredemo Dance' distributed through 'FREE DAM LIFE' is designed to maximize the effectiveness of each movement while prioritizing safety. By slightly reducing the playback speed of the original song, even elderly individuals can dance without strain. Additionally, both standing and seated movements can be observed simultaneously, accommodating facility users with various physical conditions.
As an initial offering, we have prepared four popular tracks by TRF. Each track is divided into a 'Lecture Edition' that explains the key points of the dance and a 'Practical Edition' featuring dancers—led primarily by SAM—performing both standing and seated routines. Since the 'Practical Edition' includes lyric subtitles and guide vocals, it is expected to produce a 'dual-task effect' by enabling movement while singing.
It is expected that after dancing to a song, users will experience not only a sense of accomplishment but also a pleasantly refreshing exhilaration.
Our company will continue to actively engage in initiatives that contribute to society by collaborating with various companies and organizations through 'uta to ongaku' (song and music).
■ Content List
Song Title | Release date |
EZ DO DANCE (Lecture Edition / Practical Edition) | 2025/4/1 |
BOY MEETS GIRL (Lecture Edition / Practical Edition) | |
survival dAnce ～no no cry more～ (Lecture Edition / Practical Edition) | |
Overnight Sensation – The Era Is in Your Hands – (Lecture Edition / Practical Edition) |
◆DK Elder System
It has been implemented in over 27,700 facilities nationwide for seniors (as of February 2025), serving as a content distribution system for preventive care and health promotion that enables continuous engagement through enjoyment.
It has been recognized for its comprehensive benefits in maintaining and enhancing overall daily functioning, including exercise, oral care, and cognitive abilities.
■ Related Sites
DK Elder System: https://dk-eldersystem.com/contents/daredemodance.html
SAM’s Message: https://youtu.be/ZeOl8-XA1dI
DK Elder System Dedicated Device"FREE DAM LIFE"