Press Release
February 22, 2024
Daiichikosho Co., Ltd.
Big Echo's special collaboration with 'Tsubu Gummy'!
Opening a collaboration room with Tsubu Gummy × Hello! Project Shuffle Unit 'GOODM!X'
at 3 locations starting March 1 for a limited time
Selling collaboration drinks using Tsubu Gummy
Daiichi Kosho Co., Ltd. (hereinafter referred to as 'our company') is collaborating with Kasugai Seika Co., Ltd. (hereinafter referred to as 'Kasugai Seika'), the seller of 'Tsubu Gummy.'
As part of a collaboration between 'Tsubu Gummy' and Hello! Project, a shuffle unit called 'GOODM!X' was formed. Big Echo will open 'GOODM!X' collaboration rooms at three select locations from March 1 to March 30, 2024, and will also sell six types of collaboration drinks featuring 'Tsubu Gummy.'
'Tsubu Gummy' by Kasugai Seika is a long-selling product celebrating its 30th anniversary this year. To commemorate the anniversary, a collaboration with Hello! Project was launched, forming the shuffle unit 'GOODM!X,' which includes one member from each of the six affiliated groups.
At Big Echo Akihabara Denkigai Exit Store, Meieki Sasashima Intersection Store, and Namba Amza Store, 'GOODM!X Rooms' will be open for a limited time from March 1 to March 30. The rooms will be decorated with photos of the members, and exclusive welcome comments will be broadcast in the collaboration rooms.
Additionally, collaboration drinks topped with 'Tsubu Gummy' and served with a 'Tsubu Gummy-chan (GOODM!X ver.)' rice plate will be available. Customers who order a drink will also receive a 'Tsubu Gummy-chan (GOODM!X ver.)' sticker as a free gift.
Big Echo, operated by our company, launched the 'Good Company Room Project,' a collaboration initiative with various companies. This project allows companies to freely promote their products and services to customers visiting Big Echo, helping them acquire new customers, increase brand awareness, and enhance their brand image.
Following the success of the first 'Green Pea Collaboration Room' launched in April 2023, the second collaboration with Kasugai Seika, featuring 'Tsubu Gummy,' has now been realized.
Celebrate the 30th anniversary of 'Tsubu Gummy' with Big Echo's colorful 'GOODM!X' rooms and collaboration drinks.
■ Big Echo GOODM!X Collaboration Campaign Overview
- Campaign Period:
- March 1, 2024 (Friday) – March 30, 2024 (Saturday)
- Participating stores:
- Big Echo Akihabara Denkigai Exit Store, Meieki Sasashima Intersection Store, Namba Amza Store (1 room each)
- Deployment contents:
- ① Rooms decorated with photos of GOODM!X members
Broadcasting welcome comments from the members
With the use of a time slot with benefits, receive two GOODM!X original design coasters per group *1
- ② Six types of collaboration drinks featuring 'Tsubu Gummy' will be sold exclusively at participating stores *All drinks are priced at 690 yen (tax included)
Includes a 'Tsubu Gummy-chan (GOODM!X ver.)' rice plate
Customers who order a collaboration drink will receive one GOODM!X illustration sticker (out of six designs) as a free gift *2
*1 Time slots with benefits are limited to five slots per day at all three stores. Please check the related website for details / Coaster designs cannot be selected
*2 Sticker designs cannot be selected / Available while supplies last
■ Related Sites
Big Echo GOODM!X Collaboration Room https://big-echo.jp/campaign/goodmix/
Tsubu Gummy X Hello! Project https://www.kasugai.co.jp/tsubugumi30th/goodmix/